Alpharetta, Georgia · On site and remote
North Fulton runs on technology companies, payments firms, and well-funded B2B teams — organizations with sophisticated marketing and, very often, a measurement layer that quietly stopped telling the truth two site redesigns ago.
Alpharetta's concentration of payments and fintech companies produces a specific version of this problem. These are long, multi-touch B2B funnels where the meaningful conversion happens in a CRM weeks after the click — so the ad platforms are optimizing against a form fill that may or may not correlate with revenue. Fixing that means offline conversion imports and server-side event forwarding, not landing page tweaks.
The other pattern here is enterprise-scale marketing teams operating on a website they do not control. Requests to change the funnel go into a development queue behind product work and come out a quarter later. We are frequently brought in as the team that can actually merge the change.
Alpharetta and the surrounding North Fulton corridor is a fifteen-minute drive from our base, so on-site working sessions are routine rather than an exception.
A typical conversion agency starts by A/B testing things it can change without a developer — headlines, button colors, hero images. That work has a ceiling, and it is low. We start somewhere else: we rebuild your measurement layer until the data is actually trustworthy, then read the user journey end to end and find where revenue is leaking. Usually it is not the headline. It is a checkout step that fails silently on mobile Safari, a shipping estimate that appears after the payment form, a third-party script blocking interaction for four seconds, or a purchase event that has been double-firing for a year and quietly ruining every optimization decision your ad platform makes. Those are engineering problems. We are engineers, so we fix them in your codebase rather than filing a ticket and waiting.
Developers
not a marketing agency with a dev contractor
The people who audit your funnel are the same people who ship the fix. We build production software — custom applications, ecommerce platforms, and internal systems — which is why we find the failures that show up in code rather than in a heatmap.
Full stack
measurement, front end, back end, and infrastructure
We are not limited to what a tag manager can reach. We instrument server-side, fix render-blocking third-party scripts, refactor checkout components, and change hosting configuration when that is what the data points to.
Retained
ongoing engagements, not one-off audits
Conversion work compounds. Our clients stay on a monthly engagement because every cycle produces a new instrumented hypothesis, a shipped change, and a measured result — and because the measurement layer needs an owner as the site keeps changing.
The engagement is the same whether you are in Alpharetta or on the other side of the country. These pages go into detail on each part of it.
We will validate your tracking against your order system or CRM, map the real funnel by device and source, and show you the largest leak. No cost, no obligation.