Atlanta, Georgia · On site and remote
We are an Atlanta-based development firm that does conversion work the way engineers do it — instrument first, diagnose from data, then ship the fix. If you are spending on Google or Meta against a funnel nobody has audited, we can usually show you the leak in the first week.
Atlanta has an unusually deep bench of media buyers and creative shops, and a much thinner one of firms that can actually change the site. The pattern we see constantly: a competent agency is spending real money on traffic, the client is unhappy with results, and nobody has looked at whether the conversion data the agency is optimizing against is even correct. It frequently is not.
The metro's DTC and consumer-brand scene — a lot of it built on Shopify, a lot of it scaled fast on paid social — tends to hit the same wall around the point where ad costs stop being forgiving. At that stage the highest-return work is no longer creative; it is checkout mechanics, page speed under real mobile conditions, and rebuilding attribution so the buying decisions are made on real numbers.
Being local matters for one specific reason: we can sit in the room with your marketing team, your merchandiser, and whoever owns the codebase at the same time. Most of the expensive misdiagnoses we clean up trace back to those three groups never having been on the same call.
A typical conversion agency starts by A/B testing things it can change without a developer — headlines, button colors, hero images. That work has a ceiling, and it is low. We start somewhere else: we rebuild your measurement layer until the data is actually trustworthy, then read the user journey end to end and find where revenue is leaking. Usually it is not the headline. It is a checkout step that fails silently on mobile Safari, a shipping estimate that appears after the payment form, a third-party script blocking interaction for four seconds, or a purchase event that has been double-firing for a year and quietly ruining every optimization decision your ad platform makes. Those are engineering problems. We are engineers, so we fix them in your codebase rather than filing a ticket and waiting.
Developers
not a marketing agency with a dev contractor
The people who audit your funnel are the same people who ship the fix. We build production software — custom applications, ecommerce platforms, and internal systems — which is why we find the failures that show up in code rather than in a heatmap.
Full stack
measurement, front end, back end, and infrastructure
We are not limited to what a tag manager can reach. We instrument server-side, fix render-blocking third-party scripts, refactor checkout components, and change hosting configuration when that is what the data points to.
Retained
ongoing engagements, not one-off audits
Conversion work compounds. Our clients stay on a monthly engagement because every cycle produces a new instrumented hypothesis, a shipped change, and a measured result — and because the measurement layer needs an owner as the site keeps changing.
The engagement is the same whether you are in Atlanta or on the other side of the country. These pages go into detail on each part of it.
We will validate your tracking against your order system or CRM, map the real funnel by device and source, and show you the largest leak. No cost, no obligation.